Blog
Organizing websites with the help of artificial intelligence.
September 15, 2026
How ChatGPT Resolves Local Business Entities: Google Place IDs, lbe1 and schema:hasMap
We traced ChatGPT’s local-business identifiers to real-world Google Place identities, observed how lbe1 powers the entity experience, and found that selecting an entity can shape the next search and conversation.
June 5, 2026
Bridging the Future of SEO & AI: WordLift and SERP Conf. Join Forces in Rome!
May 20, 2026
Future-Proofing with UCP: The New Infrastructure for Agentic Commerce
May 19, 2026
Scaling Authority in the AI Era: How Hurree and WordLift Redefined Search Visibility
April 27, 2026
Project Claw 🦞: Field Notes From Agentic Work
Get familiar with the keywords of the field
- content marketing
- copywriting
- e-a-t
- entity
- fact checking
- google knowledge graph
- google search
- how to optimize your website for voice search
- linked data
- long-form articles
- search engine results page (serp)
- semantic publishing
- semantic seo
- web feed
- what are embeddings?
- what is schema.org markup and why is it crucial to seo?
January 30, 2020
Does structured data create a competitive advantage in SEO?
January 16, 2020
Mixing JSON-LD and Microdata: All You Need to Know
December 28, 2019
Top 10 SEO Trends 2020 that you should know!
December 19, 2019
Cameos on Google in a Nutshell
December 4, 2019
Keywords vs Entities: a Paradigm Shift in SEO
November 29, 2019
How to write meta descriptions using BERT
November 7, 2019
Pagination SEO for WordPress — Boost Session Length and Page Views
October 23, 2019
From Knowledge Graphs to AI-powered SEO
October 21, 2019
How to integrate WordLift Semantic tracking with Google Analytics via Google Tag Manager
October 9, 2019
Localized Content Marketing for Local Businesses – What You Can Blog About
October 3, 2019
Turn on the engagement rate of your website with WordLift
September 30, 2019