The WordLift Blog

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Describe the things you talk about

Semantic SEO

Answer a specific search intent

SEMANTiCS 2018

Where Machine Learning Meets Semantics

EMENAComm 2019

The Gulf first conference about communication

Why Affiliate Marketing Needs Content More Than Ever

Affiliate marketing continues to boom as an industry. Made possible by the rapid advance of digital technology, the simple practice of distributing customized links has become a reliable source of income for those capable of reaching relevant audiences — people deemed...

What is Link Prospecting and how can it help your SEO efforts?

                                  [Guest post by Emma Miller]   Did you know that over 3.5 billion searches take place on Google every day? This simply means that to get a piece of traffic and boost conversions, you need to appear on the first page of Google. And, to...

Why The Knowledge Panel Is Critical For Your SEO Strategy

As search engines move toward voice search, mobile personal assistants adoption is growing at a fast rate. While the transition is already happening, there is another interesting phenomenon to notice. The SERP has changed substantially in the last couple of years. As...

Build a Smarter Knowledge Graph to boost SEO

In this article, we analyze how we can optimize the content on our website to gain premium real estate in Google SERP, by providing hyper-relevant information for the Google Knowledge Graph. What is Google Knowledge Graph? The Knowledge Graph is a vast database...

How to add Schema markup to WordPress

If you are a web content writer, there is no need to remind you all the struggle you have to face to distribute your content. Maybe you spend hours - or even days! - of hard work writing awesome content, but once your article is done, you know that your job has just...

How knowledge graphs can help your travel brand attract more visitors

For the first time this year we can finally say that knowledge graphs and semantic technologies are hype. People like me, who played with the semantic web stack for several years now, have long predicted that one day we would have a Graph for Everything. We did wait...

Modern SEO vs Old-School SEO: Think beyond the meta fields!

If you think that knowing SEO means working with semantic HTML and meta fields, you're missing out. Creating sites as a builder or managing a site as an operator requires you to keep up with the latest techniques in SEO. SEO is changing though and old-school SEO...

WordLift enters the Linked Open Data Cloud

Linked Data is a simple way to link datasets online and is a key element in the Web of Data. The Linked Open Data Cloud is a diagram that depicts publicly available linked datasets. The diagram is updated regularly and maintained by the Insight Center for Data...

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