The WordLift Blog

Organizing websites with the help
of artificial intelligence

Why Do We Need Knowledge Graphs?

What a Knowledge Graph brings to SEO

2x Your Video SEO in 3 Simple Steps

Use videos to increase traffic to your websites

SEO Automation in 2021

Improve the SEO of your website through Artificial Intelligence

The Power of Product Knowledge Graph for E-commerce

Dive deep into the power of data for e-commerce

Touch your SEO: Introducing Physical SEO

Connect a physical product to the ecosystem of data on the web

WooCommerce Product Pages: 5 SEO Tips to Increase Your Sales.

WooCommerce Product Pages: 5 SEO Tips to Increase Your Sales.

1 out of every 10 people that visit a product page will add the product to their cart. You should not settle for anything lower than this benchmark. So, here’s what you can do to optimize your WooCommerce product pages and get more sales and customers.

Finding Similar Entities across Knowledge Graphs

Finding Similar Entities across Knowledge Graphs

With the rise of knowledge graphs (KGs), interlinking KGs has attracted a lot of attention. The proposed approach to finding the most similar entity from a local KG with a given entity from another KG, includes four steps: graph embedding, clustering, regression and ranking.

The Ultimate Checklist to Optimize your Website for Google Scholar

The Ultimate Checklist to Optimize your Website for Google Scholar

Are you looking for optimizing Google Scholar for your site and get more traffic from this platform? In this post, we will be looking at Google Scholar, how to optimize for it following the best practices. What is Google Scholar? Google Scholar is...

AI Text Generation for SEO: a practical example

AI Text Generation for SEO: a practical example

Using a text-to-text transfer transformer like Google’s T5 we will fine-tune a model that will link structured information (i. e. metadata available in a knowledge graph about hospitals in Texas or product details for a merchant in New Zealand) with snippets of text.

The Only Thing Missing in Your Omnichannel E-commerce Strategy is…

The Only Thing Missing in Your Omnichannel E-commerce Strategy is…

These days customer journeys are paved with data points. Redefining In-Store Experiences. A nifty definition of a QR code has it that “It is a pull mechanism for already-interested consumers to find out more and engage with the brand, rather than a push communication to the mass-market.

Schema Markup for WooCommerce: a Beginner’s Guide

Schema Markup for WooCommerce: a Beginner’s Guide

Then you’re probably already using different strategies to attract traffic and sales to your site: social media, PPC campaigns. . . In this case you’ll be the one to create the link with the products to make Google recognize what you’re talking about, and you’ll be the one to add Organization markup and FAQ markup in both product and content pages through a friendly and easy to use interface.

GraphSPARQL: A GraphQL interface for Linked Data

GraphSPARQL: A GraphQL interface for Linked Data

If you are a developer, you probably have already worked with or heard about SEO (Search Engine Optimization). Nowadays, when optimizing websites for search engines, the focus is on annotating websites' content so that search engines can easily extract and...

The GS1 Digital Link explained for SEO Jedis (and their clients)

The GS1 Digital Link explained for SEO Jedis (and their clients)

Executive summary:  In this post, part of our Product Knowledge Graph Series, you will see the connection between search engine optimization, GS1 Digital link and product page optimization for e-commerce web sites. How E-commerce page optimization can benefit from GS1 Digital Link As Aleyda Solis aptly advises:  “Our goal with category pages should be then to feature information that confirms the features/functionalities/USPs of that particular set of products, clarifies any common doubts about them, informs about any existing offers and why/how the user is in the best place to buy them, as a salesperson would do at a physical store at that point in the customer journey. ”

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