Archives: Stories
Organizing websites with the help of artificial intelligence.
June 12, 2026
Sangue e Grafi: Teaching a Small Model to Read the Bloodline
Frontier LLMs fall for the story; a small model reads the graph. How ontology-guided GRPO taught Gemma 4B knowledge graph reasoning, field notes included.
June 5, 2026
Bridging the Future of SEO & AI: WordLift and SERP Conf. Join Forces in Rome!
May 20, 2026
Future-Proofing with UCP: The New Infrastructure for Agentic Commerce
May 19, 2026
Scaling Authority in the AI Era: How Hurree and WordLift Redefined Search Visibility
April 27, 2026
Project Claw 🦞: Field Notes From Agentic Work
Get familiar with the keywords of the field
- content marketing
- copywriting
- e-a-t
- entity
- fact checking
- google knowledge graph
- google search
- how to optimize your website for voice search
- linked data
- long-form articles
- search engine results page (serp)
- semantic publishing
- semantic seo
- web feed
- what are embeddings?
- what is schema.org markup and why is it crucial to seo?
January 30, 2026
The Infrastructure Mindset: A Playbook for Scaling AI
January 29, 2026
Visual Fan-Out: Make Your Products and Destinations Discoverable in AI Mode
January 21, 2026
RLM-on-KG: Recursive Language Models and the Future of SEO
January 15, 2026
The Product Ontology for the Agentic Commerce
December 30, 2025
The Reasoning Web
December 29, 2025
What’s New in WordLift Agent: A Smoother, Smarter Experience
December 22, 2025
WordLift Starts Onboarding First Clients for Agentic Commerce Pilot
December 10, 2025
AI Visibility Isn’t Enough: Why Execution Infrastructure Wins
December 8, 2025
Why SEO Translation Is Key to Unlocking Global Growth
December 3, 2025
What is SEO 3.0? Preparing for the Next Wave of Search
November 19, 2025
Beyond Search: The Agentic Funnel Powered by the Shopping Graph
November 11, 2025