A happy engineer turned happier writer, Aiswarya is currently anSEO Project Manager at WordLift.
She stumbled into writing by chance as a micro-fiction enthusiast and found her calling as a marketer thereon. Even during her roles in product & content marketing, it was SEO that stood out & piqued her interest. At WordLift, she got the much-awaited opportunity of diving deep into ever-dynamic SEO, while still juggling all things content. She also heads the growth & marketing efforts at her family-run, bootstrapped venture, The Unpyn Academy.
Apart from Content & SEO, Aiswarya has experience with Social Media Marketing, Email Marketing, Event-based marketing campaigns, and is passionate about anything under the ‘organic’ umbrella. In a line, she describes herself as ‘Once an engineer, then a discovered writer, and now a chuffed marketer.’
When not SEO’ing, Aiswarya tries to paint, is a sincere plant & decor lover, and loves to get lost in the world of books, movies, & stories.
WordLift is the AI SEO tool, which helps you increase organic traffic to your website by adding structured data and building the Knowledge Graph.
The documentation was created to help customers of the software better understand its features and use it effectively. It contains everything you need, from the first steps to the advanced features.
Apart from instructions on how to use WordLift, this documentation also includes information on related products such as the WooCommerce plugin and the SEO add-on, as well as a section with APIs that can be useful for developers. It includes explanations about the system APIs and integration with other products, as well as information about how you can use these tools to create custom solutions.
What Are The Benefits Of The New Online Documentation?
The documentation is intended to help those who buy WordLift to better understand and use it. And not only that. The API is intended to provide developers with various solutions that can be easily integrated into their systems to optimize them for SEO.
Let us take a look at the benefits of WordLift’s new online documentation.
Everything in one place
Whereas before you had to switch back and forth between different platforms and sites to find what you needed, now you have it all in one place. This way, you simply select the section you need and can easily navigate without having to open new tabs.
It’s interactive
You can interact with the chatbot. Indeed, we have developed a chatbot using Jina AI DocsQA’s q-a service. It can answer your questions and provide you with the link to the content in the documentation to explore the topic that interests you and that you are looking for.
A comprehensive API section
As a developer, you can integrate all of WordLift’s features into your own pipelines. In this section we provide extensive documentation about the available API and client samples.
The documentation is split by service and then by API group. Most of the API follows the REST API patterns and Zalando best practices.
How To Use The Documentation For SEO
The documentation can be a valuable resource for your SEO, as it contains important information and guidelines on how to make the most of WordLift to optimize your content and drive more organic traffic to your website.
Here are 3 tips on how to use documentation for SEO:
Familiarize yourself with the concepts. WordLift is an SEO plugin that helps you optimize your website’s content for search engines using structured data and semantic technologies. To use the documentation effectively, you need to understand the concepts of structured data and semantic markup. Take some time to read through the documentation and get a clear understanding of these concepts before you start optimizing your content.
Take advantage of the tutorials. WordLift offers a variety of tutorials and guides to help you get started with the plugin and optimize your content. Use these resources and follow the step-by-step instructions to make sure you are using the plugin correctly. The tutorials cover topics like creating entities, adding metadata, and optimizing content for featured snippets.
Stay up to date. WordLift is constantly being updated with new features and improvements. It’s important to keep up with these changes and new releases to ensure you are using the plugin effectively. Check the documentation regularly for updates and new features and make sure you understand how these changes affect your SEO strategy.
By familiarizing yourself with the concepts, using the tutorials, and keeping up to date with the latest changes, you can effectively use WordLift’s documentation to improve your website’s SEO performance.
Can Berk Yakar is Senior Business Developer at WordLift.
Born and raised in Turkey and living in Italy for more than 5 years, Can joined the WordLift team in 2022.
Can has been working with Digital Transformation, Digital Marketing, and Business Development in different industries and has more than 7 years of experience in digital media and marketing.
As Senior Business Developer Can manage the projects that WordLift doing for big international enterprise clients. That might be managing and sustaining the communication, clients’ SEO strategies and business cases, coordinating the internal efforts regarding specific projects, and customer support.
What does a Senior Business Developer do?
Can Berk Yakar is responsible for identifying and maintaining the projects and solutions to help its clients to achieve their goals.
Managing the current international client portfolio.
Identifying and contacting potential prospects directly.
Converting business leads from communication activities.
Using internal and external tools and sources to evaluate the current SEO situation of the clients.
Preparing and providing ad hoc SEO projects for the clients’ specific cases and needs.
Preparing SEO strategies, offers, and quotes for private clients.
Acquiring, curating, and growing strategic channels for business development and growth.
Do you want to know more about Can’s story and experience? Read his interview in Meet the Team 😎
Born and raised in Denmark and living nearly half of his life in Italy, Kim joined the WordLift team in 2022.
Kim has been working with B2B sales in more industries and has more than 10 years of experience in digital media and SEO.
As Sales Administrator Kim coordinates the sales activities keeping track and producing inputs to more areas in the company. That might be the production of leads, clients SEO strategies and business cases, presales, aftersales, marketing, customer support and product development.
In his spare time, he experiences and studies Italian and Roman culture – from art to good restaurants.
What does a Sales Administrator do?
Kim Renberg, the Sales Administrator at WordLift, plays a pivotal role in coordinating sales efforts and providing direct support to Business Developers in achieving budgets. He is instrumental in implementing strategies, policies, procedures, and actions that drive the company’s goals in terms of sales and budgets. Kim’s responsibilities extend beyond the realm of sales. He ensures that SEO campaigns are effective and generate the desired results for each client in terms of business. His expertise in semantic SEO and structured dataallows him to collaborate with the Marketing team to assure a pipeline of qualified leads. Kim’s role also involves managing client relationships through presales and aftersales activities and consulting. He is adept at training Business Developers and onboarding new team members, ensuring that the team is always equipped with the latest knowledge and skills. Staying updated with industry trends is a key part of Kim’s role. He keeps a close eye on the SEO and digital media industry in terms of business opportunities. Furthermore, he collaborates with other departments and takes on hands-on tasks to ensure the successful execution of sales work. In his spare time, Kim immerses himself in Italian and Roman culture, ranging from art to good restaurants. His passion for culture and his expertise in structured data and semantic SEO bring a unique perspective to WordLift. To learn more about Kim’s story and experience, you can read his interview in Meet the Team. With his background in sales and digital media, Kim brings valuable expertise in structured data and semantic SEO to WordLift.
Do you want to know more about Kim’s story and experience? Read his interview in Meet the Team 😎
Name: Can Berk Yakar Age: 31 Position in WordLift: Senior Business Developer Languages spoken: English, Italian, Turkish
Let’s Get to Know Can
Tell us more about yourself…
I was born in Ankara, the capital of Turkey, and had the privilege of experiencing life in the country’s three largest cities before embarking on my journey to Rome. I came to Rome with experience in digital transformation and digital media, and I am proud to be one of the minority of people who had the opportunity to work and stay in Rome after earning a Master’s degree in Business Management.
I have always been drawn to the ever-changing and evolving, vibrant nature of digital communications. I have had the opportunity to design and implement some strategies in my previous jobs, and I am really happy to be involved now in various SEO projects we do at WordLift for important clients. Honestly, I also feel happy because I can follow the latest trends of the sector with real-time projects.
Three things you love the most about being a Wordlifter🏋️♀️
Working with cutting-edge technology: The opportunity to work with some of the most advanced technology in the field is one of the things I love most about being a part of the WordLift team. At WordLift we leverage AI and machine learning to provide innovative solutions for website owners and digital marketers, and as an employee, I feel proud to be a part of such a forward-thinking organization.
Making a positive impact: Making a positive difference in the lives of others is one of the most rewarding aspects of being a part of the WordLift team. By improving the visibility and ranking of websites, we help our users drive more organic traffic, increase conversions, and ultimately, grow their businesses. Knowing that our work has a real impact on people’s lives is incredibly fulfilling.
Working in a dynamic and creative environment: The fast-paced and dynamic work environment at WordLift is truly inspiring. As a startup, we encourage creativity and innovation, and I love being a part of a team where every idea is valued and every challenge is an opportunity to grow. From collaborating on exciting projects to bringing our ideas to life, every day at WordLift is filled with new possibilities.
Can you share the exciting, innovative work that you’re doing at WordLift?
The recent integration of Large Language Models (LLMs) like ChatGPT and the AI-generated content for SEO is bringing significant changes to online search. With some SEOs questioning the future of Google and their own industry, it is gratifying to be part of a company that is ahead of the curve and taking the necessary steps to stay relevant. The prospect of using AI and knowledge graphs properly in projects is highly exciting and demonstrates the company’s forward-thinking approach.
Are you looking for a Semantic SEO markup plugin for your website? There are many options, but in this comparison we will focus on two of them: Squirrly SEO and WordLift.
Both plugins offer a range of features to optimize your SEO, including adding schema markup. Which one is the best for you? Read on to learn more about each of the two plugins.
Squirrly SEO is a website plugin that allows you to optimize pages and blog posts and get general recommendations to improve search engine optimization. It performs an audit of your current SEO status and gives you some recommendations to improve your search engine ranking. Although search engine optimization can be complicated, Squirrly SEO makes it easy to follow the instructions and optimize what you need.
You can use the web application or download the plugin for WordPress. Some of the most interesting features of Squirrly SEO.
Keyword research. With this plugin you can search for the best keywords to optimize your content. You can choose from 140 countries to localize your search and get better results. It also suggests you long tail keywords.
Focus Pages. This feature lets you choose the pages you want to rank the most, and the tool gives you customized information on how to rank pages on a case-by-case basis.
Live Assistant. With this feature, you can optimize your content as you create it. Namely, the tool gives you a set of keyword suggestions, provides you with a library of free images already optimized for SEO that you can use in your blog post, and provides you with a link to Wikipedia to read and enter the necessary information for reference. Through a system of green or red lights, it shows you what is good and what can be improved.
SEO Audit. With this feature you’ll be able to check your website’s performance and get ratings and recommended actions to improve it.
Monitoring. You can measure your website’s performance using data on leads and traffic and keep up to date at all times. You’ll also get important details on progress and results. You can also compare multiple audits to track changes and see how your website is growing.
What is WordLift
WordLift is an entity-based SEO tool that focuses on semantic SEO and enables search engines to better understand content and rank better on Google.
The key to WordLift is entities. You can use entities to annotate and organize website posts and pages. By describing and linking entities, WordLift builds a Knowledge Graph. Each entity is an interconnected element that has been enriched with machine-readable information and converted from words to linked data.
The SEO value of a Knowledge Graph based on linked data goes far beyond featured snippets, voice search, and optimization for virtual search assistants.
These days, we are overwhelmed by information and it’s becoming increasingly difficult to find the content that interests us. That’s where a tool like WordLift comes in: it helps you create better content that leads users to what they are looking for.
In terms of SEO, articles enriched with linked data are found more easily, as they make information extraction much more efficient. The concepts mentioned in an article are annotated and linked to extensive knowledge bases such as DBpedia and Wikidata to provide search engines with important information about a particular content and its relevance to a specific search intent.
Search engines and web crawlers can use this now more understandable information to directly answer user queries. This way, your website will rank better and provide users with the relevant information they are looking for (in rich snippets, user queries, etc.). The user who lands on your site will then take a path that makes their experience meaningful and spend more time on your site.
Our AI analyzes the content of your website and suggests what information is relevant to your business by adding structured data and creating a customized Knowledge Graph. Not only that, it goes one step further. It turns structured data into linked data, strengthened by the same sources that Google and search engines use to understand the web. This way, the content is unique, can not be confused with other content, and gains authority.
This is a new approach to search engine optimization: from analyzing search intent to creating content, from creating internal links to improving user engagement on the site. Your content will be better understood by Google and other search engines, gaining more visibility and therefore more customers.
Are WordLift And Squirrly SEO Alternative Solutions?
Structured data is the key to improving your SEO. They provide search engines with all the information they need to better understand your website’s content and rank it higher in SERPs. In addition, structured data allows your content to be included in Google’s enriched results, known as Rich Snippets, which improve the user experience. The result is that you can get more visitors to your website and, by reaching a more qualified audience, you can also get more conversions.
With Squirrly SEO you can add semantic SEO markup to your website by using JSON-LD. The tool loads the schema code for the selected type to the page.
You can enable this feature in the SEO Configuration menu by going to the Rich Snippets section and filling in the required fields. You can create multiple schema types for different pages and make your website appear in search results with richer features.
WordLift also allows you to add structured data to your website content, but in a different way. Using AI, the tool analyzes the content, detects and suggests which concepts are most relevant to your content. These concepts are the entities and are collected in a vocabulary. WordLift does something more. It connects these entities and creates a custom Knowledge Graph for you that allows Google to understand what you are talking about and also recognize the relationships between the entities, improving your ranking and increasing your organic traffic.
Squirrly SEO offers 3 plans(Pro, Business, Agency), ranging in price from $20 to $75 per month. All plans include more than 650 features, which differ in the number of websites, the standard of expansion, support and customer service. There is a free version that you can use, as well as a demo page where you can try the plugin without installing it on your website.
WordLift, on the other hand, offers three different plans (Starter, Professional, Business+E-commerce) that give you access to the same technology and allow you to harness the power of AI. However, they differ in the number of domains on which the plugin can be used simultaneously and certain features available.
The Business+E-Commerce plan offers you the possibility to add all types of schema markup and also includes the SEO add-on for Google Sheets, developed in-house, which lets you perform semantic keyword analysis to make your semantic SEO strategy even more effective. Besides, with this plan you’ll also have access to the e-commerce extension, which provides advanced markup for stores and widgets with product suggestions, and lets you create a dedicated Knowledge Graph for products for sale.
Like Squirrly SEO, WordLift also offers a free trial (valid for 14 days). In addition, WordLift has an Enterprise plan aimed at large brands that not only want to do SEO, but also bring innovation in-house.
![Everything You Need For Your SEO With WordLift [New Documentation]](https://esfjz3kkrvq.exactdn.com/blog/en/wp-content/uploads/sites/3/2023/02/wordlift-new-documentation_def-1080x675.jpg?strip=all&lossy=1&ssl=1)
