Blog
Organizing websites with the help of artificial intelligence.
October 19, 2026
Why first-hit Wikidata search breaks AI agents
Many AI agents identify things by searching Wikidata and taking the first hit. We measured it on 351 names in six languages: it’s right 82% of the time, and the other 18% is a famous meaning beating the right one. Orange becomes a town, Liverpool the city, Java the language.
June 5, 2026
Bridging the Future of SEO & AI: WordLift and SERP Conf. Join Forces in Rome!
May 20, 2026
Future-Proofing with UCP: The New Infrastructure for Agentic Commerce
May 19, 2026
Scaling Authority in the AI Era: How Hurree and WordLift Redefined Search Visibility
April 27, 2026
Project Claw 🦞: Field Notes From Agentic Work
Get familiar with the keywords of the field
- content marketing
- copywriting
- e-a-t
- entity
- fact checking
- google knowledge graph
- google search
- how to optimize your website for voice search
- linked data
- long-form articles
- search engine results page (serp)
- semantic publishing
- semantic seo
- web feed
- what are embeddings?
- what is schema.org markup and why is it crucial to seo?
October 19, 2026
Entity linking and entity resolution APIs, compared
September 29, 2026
One Playbook, Four Brands: L’Oréal Türkiye CPD’s Up to 450% AI Search Growth
September 28, 2026
From Discovery to Booking: UCP Lodging and the Agentic Web for Travel
September 24, 2026
SEOntology: Giving SEO a Shared Language for the Age of AI Agents
September 22, 2026
Cutting AI Compute by 34% Without Losing Control: The Reverse Information Paradox
September 18, 2026
Content Analysis v3: From the Semantic Web to the Entity Layer of AI
September 18, 2026
From Markup to Memory: Building an Open Web for AI Agents
September 15, 2026
How ChatGPT Resolves Local Business Entities: Google Place IDs, lbe1 and schema:hasMap
August 24, 2026
Control Groups and Causal Impact for AI-Visibility ROI
August 4, 2026
The Black Box Problem: Why AI-Visibility Buyers Don’t Trust Their Own Reporting (Yet)
August 3, 2026
Why AI Recommends Your Competitors and Not You (and How to Fix It)
July 31, 2026