Blog
Organizing websites with the help of artificial intelligence.
September 28, 2026
From Discovery to Booking: UCP Lodging and the Agentic Web for Travel
After meeting UCP creator Amit Handa at the W3C × GS1 workshop in Zurich, I wanted to understand what the protocol really means for travel. Using Alpina.travel as a live example, this article shows how entity memory, live availability and UCP Lodging can move AI from discovery much closer to booking.
June 5, 2026
Bridging the Future of SEO & AI: WordLift and SERP Conf. Join Forces in Rome!
May 20, 2026
Future-Proofing with UCP: The New Infrastructure for Agentic Commerce
May 19, 2026
Scaling Authority in the AI Era: How Hurree and WordLift Redefined Search Visibility
April 27, 2026
Project Claw 🦞: Field Notes From Agentic Work
Get familiar with the keywords of the field
- content marketing
- copywriting
- e-a-t
- entity
- fact checking
- google knowledge graph
- google search
- how to optimize your website for voice search
- linked data
- long-form articles
- search engine results page (serp)
- semantic publishing
- semantic seo
- web feed
- what are embeddings?
- what is schema.org markup and why is it crucial to seo?
March 26, 2026
Your Knowledge Graph Is Now a Search Space: How AI Agents Navigate, Not Just Retrieve
March 19, 2026
Is AI the End of the Content Marketing Team?
March 11, 2026
Structured Data Is Not Enough: Why AI Search Needs a Memory Layer
March 6, 2026
Why AI Cites Some Pages and Ignores Others
February 25, 2026
Five SEO Tasks You Can Automate Today With The WordLift Agent
February 13, 2026
Lot-Art Case Study: Securing AI Mode Visibility & 15% Lead Increase
February 11, 2026
The Full Stack of the Agentic Web: Why WebMCP is the New Schema.org Moment
February 4, 2026
The State of AI Search for E-Commerce
February 1, 2026
How BancoPosta Strengthened Organic Visibility Among Gen Z with WordLift
January 30, 2026
The Infrastructure Mindset: A Playbook for Scaling AI
January 29, 2026
Visual Fan-Out: Make Your Products and Destinations Discoverable in AI Mode
January 21, 2026