Unlock 24% More Visibility in Financial Services: Facile.it’s Success with WordLift

Facile.it is Italy’s premier online platform for price comparison and discovering the best deals on various essential services. Specializing in insurance, utilities, and financial products, the company enables millions of users to make well-informed decisions and save money. 

Facile.it’s success is rooted in its user-focused approach, extensive product range, and stable market presence.

Results

A 24% increase in impressions and a 5.3% increase in clicks in just 7 months of pages dedicated to banking and insurance sectors.

How?

“With WordLift, we transformed marketing trends into actionable tasks. Their expertise in schema markup and Knowledge Graph optimization empowered us to unlock the full potential of our content.”

Simone Alfredo Razzano – Digital Marketing Manager

Wordlift’s semantic enrichment has sparked a digital revolution in Facile.it’s online presence. This transformation has resulted in an average improvement of 3.8 positions in SERPs, boosting Facile’s status as a premier destination for users searching for financial product information and comparisons.

This strategic approach positioned Facile.it as a trusted authority in the Italian financial landscape, driving increased traffic and conversions.

Ready to Transform Your Online Visibility? Stand out in the highly competitive financial services market with WordLift’s AI-powered SEO solutions. Join companies like Facile.it, which saw remarkable improvements in search rankings and user engagement. Book a meeting today to discover how our innovative approach can drive your digital growth. Don’t miss the chance to unlock your content’s full potential!

Main Benefits Gained

• Enhanced Search Engine Visibility: by leveraging structured data and Knowledge Graph, Facile.it saw a significant boost in search engine rankings and organic traffic.
• Improved User Experience and Engagement: the enriched content made it easier for users to find the needed information, leading to higher engagement rates.
• Scalable and efficient SEO implementation: our data-driven approach allowed for efficient scaling of SEO strategies across thousands of pages.
• Strengthened Brand Authority and Trust: the improved visibility and user experience positioned Facile.it as a trusted authority in the financial sector.

Objectives

When Facile.it chose Wordlift it started from a situation in which wanted to achieve better visibility in search results for banking and insurance products and strengthen the authority of their website content.

Their goals:

• Enhance its online presence 
• Aim to make their content more user-friendly and informative
• Improve user experience and engagement

Strategy & AI-Driven Discovery

Facile.it, facing growing competition in the Italian financial market, aimed to boost its online presence and attract more customers: we implemented a data-driven SEO strategy to optimize their website for search engines.

Our approach involved a thorough analysis of Facile.it’s data to find areas for improvement. We enriched their content with structured data, enhancing the website’s visibility and understanding by search engines. This made Facile.it more prominent in search results, drawing in more potential customers seeking the best financial deals.

The outcome was a remarkable rise in search engine rankings and an improved user experience, making it easier for consumers to find the needed information. We scaled this success by extending the strategy to an additional 3,689 pages.

By partnering with us, Facile.it efficiently executed an SEO project: this strategic move boosted Facile.it’s authority in the Italian financial sector, driving increased traffic and conversions.

Want to see how Wordlift can transform your business too? Contact us today for a personalized consultation.