Who is Beatrice Gamba?
Beatrice Gamba is Head of Innovation at WordLift.
Beatrice leads a dynamic team of nine professionals, including SEO experts, data analysts, and digital marketers. She ensures the smooth delivery of cutting-edge solutions to a diverse portfolio of world-class companies, including several Fortune 500 firms.
Born and raised in Rome, she joined WordLift in 2016 and has since advanced through various roles, starting as a Project Manager at InsideOut10, then transitioning to Digital Project Manager, and ultimately becoming Head of Agency.
With over nine years of experience in the tech and digital industries, Beatrice brings extensive knowledge and a proven track record of success. After earning her degree in Economics, she moved to Berlin, where she further honed her skills at Zalando by managing client relationships across Europe, consistently delivering high-quality service.
In her current role, she not only assists clients in embracing new technologies but also fosters a culture of innovation within her team. Her strategies are deeply grounded in data science, leveraging insights to make decisions that propel WordLift and its clients toward their digital objectives.
The strategies she develops and implements, which combine WordLift’s AI, SEO, and structured data, have enabled major editorial groups and large e-commerce platforms to significantly increase their organic search revenue.
Beatrice is particularly passionate about the potential of knowledge graphs in SEO. Her daily mission involves generating value through innovative, AI-driven digital strategies, ensuring meticulous management, and utilizing the most effective resources to achieve outstanding results.
As hobbies Beatrice collects old records from the 70s, DJs and runs.
Visit Beatrice’s personal website & blog: click here
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Read My Latest Articles
February 5th, 2025 – How to Optimize content for AI Discovery: Building Topical Maps with AI Agents
January 30th, 2025 – Redefining Search: Content Optimization for AI Discovery
My Latest Webinars & Conference Talks
Enterprise Data Transformation Symposium 2025 – February 2025
The Role of Knowledge Graphs, Ontologies, and Personalized Content in Future-Proofing Your Brand
Download the slides here.
Search Seekers Mini SEO Conference – January 2025
Topical Maps for AI Discovery: Optimizing for the “New” Search
Download the slides here.
Connected Data London 2025 (In Person Speaking Attendance) – December 2024
Transforming Data into Dialogue: Knowledge Graphs and Ontologies in the Future Web shaped by AI.
Download the slides here.
Hands-On GenAI Forum by SWARM Community – October 2024
Building a Winning Digital Strategy: A Hands-On Workshop on Prompt Crafting for AI SEO Agents
The Human + AI Symposium by SWARM Community – July 2024
Empowering Human-AI Collaboration: Leveraging Knowledge Graphs, AI, and SEO for Enhanced Content Optimization
The Knowledge Graph Conference 2024 (In Person Speaking Attendance at Cornell Tech in New York) – May 2024
Enabling the Impossible: SEO and Knowledge Graphs for Large Financial Publishers
Read the article here.
Beatrice is an expert in AI-Powered SEO strategies
Beatrice Gamba is responsible for leading and managing the Innovation team to develop and implement innovative digital marketing and advanced SEO strategies that drive business growth (5xROAS) and create value for our customers.
Beatrice is a leader with proven track record of success in driving digital transformative changes.
- Scale cutting-edge SEO techniques and technologies
Driving the adoption of AI-powered SEO tools, methodologies, and strategies to enhance WordLift’s offerings. - Develop and implement a roadmap for innovation
Identifying and exploring emerging SEO trends, technologies, and opportunities. - Leverage data-driven insights to inform innovation
Analyzing SEO data, identifying patterns, and developing actionable insights to inform innovative solutions. - Collaborate with cross-functional teams
Collaborating with product development, marketing, and engineering teams to integrate innovative AI-based SEO strategies across the organization. - Demonstrate leadership and drive results
Leading a team of 9 people with different levels of competences in SEO, content marketing, AI, data science and drive the motivation to achieve the Innovation unit goals and produce value. - Contribute to industry thought leadership
Sharing expertise and insights through industry publications, speaking engagements, and thought leadership contributions.