On this webinar, Frederick Vallaeys, CEO at Optmyzr, and Andrea Volpini, CEO at WordLift, will bring you up to speed on the latest trends in search engine optimization and pay-per-click (PPC) advertising.

You’ll learn about SEO trends, including:

  • the rise of multimodal search and what it means for your SEO content strategy;
  • How to create a successful on-site search experience;
  • How “phygital” (the fusion of physical and digital worlds) is impacting SEO;
  • The role of customer user interfaces (CUIs) including chatbots.

You’ll also learn PPC tips and trends, including:

  • How to manipulate conversion data so Google will send you higher quality leads;
  • How to connect first-party data to Google to get lower-cost leads;
  • How to use responsive search ads correctly (and avoid outdated assumptions).



Click here to see the presentation slides.

Organized by Main Street ROI in partnership with WordLift.

Are you ready for the next SEO?
Try WordLift today!