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AI Audit

Quickly find out how ready your website is for AI-driven search with our powerful AI Audit tool.

AI Audit Tool: Check Your Website’s AI Search Readiness

Discover how AI-driven search engines see your website. Get instant AI visibility insights and actionable recommendations to optimize for ChatGPT, Perplexity, and Google’s AI Overviews.

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 What is an AI SEO Audit?

An AI SEO audit goes beyond traditional SEO by evaluating how well your website is optimized for AI-driven search engines and language models. Unlike conventional SEO audits that focus on keywords and backlinks, an AI audit examines:

Machine Readability

How effectively AI systems can parse and understand your content structure, ensuring your information is accessible to machine learning algorithms.

Structured Data Quality

The completeness and accuracy of your structured data markup, essential for AI comprehension and rich results.

AI Search Visibility

Your presence in AI-powered search results, including Google’s AI Mode, ChatGPT, and Perplexity responses.

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What the WordLift AI Audit Covers

The WordLift AI Audit examines the key elements that determine how AI crawlers, search engines, and language models interpret your website and provides actionable recommendations to improve visibility in AI-driven search.

Here’s what it evaluates and why it matters.

Site Files

Ensures your robots.txt and sitemap are optimized so AI crawlers and LLMs can properly access and index your site, increasing discoverability.

SEO Fundamentals

Reviews titles and meta descriptions to confirm they’re clear, relevant, and optimized for both search engines and AI-generated search results.

Content Freshness

Assesses how up-to-date your content is, helping AI prioritize and surface timely, relevant information in search results.

Structured Data

Audits your schema markup to make your content machine-readable, helping AI systems surface your pages more effectively.

Automation Readiness

Detects potential barriers like CAPTCHA or other blockers that can prevent AI crawlers and automated agents from accessing your site.

Content Structure

Analyzes headings, formatting, and hierarchy to ensure your content is easy for AI to understand and rank higher in AI-powered answers.

Internal Linking

Evaluates your link structure to guide AI agents through your site and improve how they connect related content.

Image Accessibility

Checks alt text and other accessibility elements so AI can “see” and contextualize your images in search results.

Chunking Analysis

Measures whether your content is broken into focused, AI-friendly sections, improving its chances of being cited or summarized by AI.

Page Load Speed

Tests server response and fetch time to ensure fast delivery, a critical factor for AI crawlers and user experience.

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 Ready to Optimize for AI-Driven Search?

Join forward-thinking brands already optimizing for the future of search. Get your free AI audit report in seconds.

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FAQs

Frequently Asked Questions

While traditional SEO audits focus on rankings and Google optimization, an AI audit evaluates machine-readability and readiness for the agentic web—where AI systems actively interact with and use your content.

Here’s the key distinction:

Traditional SEO Audit focuses on:

  • Keyword rankings and search visibility.
  • Backlinks and domain authority.
  • Page speed and Core Web Vitals.
  • Meta tags for human search results

AI Audit evaluates the “Agentic Web” readiness:

  • Bot permissions (robots.txt, llms.txt) – Can AI crawlers access your content?
  • Machine blueprint via JSON-LD schema – Can AI understand your content’s context?
  • Content clarity – Is your content properly chunked for AI knowledge bases?
  • Automation compatibility – Can AI agents interact with your forms and features?
  • Freshness signals – Does your content have clear timestamps and current information?

The AI audit completes in under 60 seconds, performing a comprehensive 5-step analysis powered by the Gemini API:

  • Bot Access Check (5 seconds)
    Scans robots.txt and llms.txt to verify AI crawler permissions
  • Schema Blueprint Analysis (10 seconds)
    Validates JSON-LD structured data for machine comprehension
  • Content Structure Assessment (15 seconds)
    Evaluates heading hierarchy, content chunking, and freshness signals
  • Automation Compatibility Test (10 seconds)
    Checks if forms and interactive elements work for AI agents
  • AI Synthesis & Recommendations (20 seconds)
    Gemini API analyzes all data and generates your personalized report

You’ll receive an overall AI Readiness score, a concise summary of critical issues, and 2-3 quick wins—the highest-impact, lowest-effort improvements you can make immediately. Unlike traditional audits that might take hours, our AI-powered analysis delivers actionable insights instantly.

The audit evaluates your site’s compatibility with the entire ecosystem of AI crawlers and agents that power modern AI search and automation:

AI Crawlers Checked in robots.txt/llms.txt:

  • OpenAI (GPTBot) – Powers ChatGPT’s web browsing.
  • Anthropic (Claude-Web) – Claude’s web access crawler.
  • Google (Gemini/Bard crawlers) – For AI Overviews and Gemini.
  • Microsoft (Bingbot) – Powers Copilot and Bing Chat.
  • Perplexity-Bot – For Perplexity AI’s real-time search.
  • Meta AI crawlers – Facebook/Instagram AI features.

Agentic Capabilities Tested:

  • Form compatibility – Can AI agents fill out your forms?
  • CAPTCHA detection – Are you blocking AI automation?
  • Input field labeling – Do fields have proper autocomplete attributes?
  • Interactive element accessibility – Can AI agents click buttons and navigate?

The audit doesn’t just check if these systems can find your content—it verifies they can understand it (via schema), trust it (via freshness signals), and interact with it (via automation compatibility).

This comprehensive approach prepares you for the agentic web where AI doesn’t just read—it acts.

Yes, the comprehensive AI audit is completely free—no credit card, no trial, no hidden costs. Here’s exactly what you get at no charge:

Free AI Audit includes:

  • Complete 5-step analysis of your site’s AI readiness.
  • Bot access report – See which AI crawlers can/can’t access your site.
  • Schema validation – Detailed JSON-LD structured data assessment.
  • Content structure analysis – Heading hierarchy and chunking evaluation.
  • Automation compatibility check – Form and interaction readiness.
  • AI-generated insights – Powered by Gemini API analysis.
  • Overall readiness score with industry benchmarking.
  • Top 2-3 quick wins – Immediate actions for maximum impact.

For businesses ready to go deeper, WordLift Business+ extends these capabilities:

  • Automated knowledge graph generation from your content.
  • Continuous monitoring of AI visibility across all platforms.
  • Advanced schema implementation and management.
  • API access for integrating AI readiness into your workflow.
  • Priority support from our AI SEO specialists.

The free audit gives you everything needed to understand and improve your AI readiness. Business+ features help you scale and automate that optimization.

Run an immediate audit when:

  • You update robots.txt or add llms.txt – Verify AI crawlers still have access.
  • You implement new schema markup – Ensure it validates properly.
  • You redesign forms or add CAPTCHAs – Check automation compatibility.
  • You publish major content updates – Verify structure and freshness signals.
  • New AI crawlers emerge – Stay compatible with the latest systems.

Why monthly monitoring matters:

The agentic web evolves rapidly. New AI crawlers appear regularly (like Meta’s recent AI bot), and existing ones update their requirements. Your monthly audit tracks:

  • Permission changes – Did a plugin accidentally block AI crawlers?
  • Schema drift – Is your structured data still valid and complete?
  • Content decay – Are timestamps and freshness signals still accurate?
  • New compatibility issues – Did that new CAPTCHA break AI agent access?

As explained in our guide on Query Fan-Out and AI Search, AI systems are becoming more sophisticated in how they discover and use content. Regular audits ensure you’re not just visible but fully compatible with the agentic web where AI doesn’t just read your content—it interacts with your site on behalf of users.

Pro Tip: Set a recurring monthly reminder to run the audit on the first Monday of each month. Track your score over time to see improvement trends and catch issues early.

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