Get Rich Snippets on Google’s SERP with Schema.org

FAQ

An FAQ rich snippet can be particularly useful for a local business providing a product or service that people frequently have questions about. If you don’t have an FAQ page and many customers come to you with questions about the service you provide, consider adding an FAQ page to your website. If you already have an FAQ page, you may be interested in gaining an FAQ featured snippet on the Google SERP.

Structured Data and FAQs

To get an FAQ snippet on the SERP, you will need to use the FAQPage structured data. Please make sure that the entirety of the text in both each Question and Answer are included as the entire question and answer may be displayed. The full definition of FAQPage can be found on Schema.

Software

Since software is a product that is made primarily for usage in the cyber world, it is crucial for the business to have a legitimate online presence. The SERP that comes out from searches can and must be fully controlled by you, in order to reach the audience directly. Further, trying to use new softwares can often seem intimidating and complicated.

Software websites should attract people to their services by making their content easy to access and understand. Companies can make use of structured data with FAQS, application downloads, HowTo articles and videos to demonstrate their content. The following paragraphs describe how organizations can achieve a better online return rate through semantic tools.