A critic review is a snippet of a much longer, more detailed review of a product, movie, book, or local business. They differ from the standard review rich snippets in that critic reviews focus on one or a few individual reviews of a business rather than the overall rating of a business by several, public reviews. An example of a critic review can be seen below for 230 Fifth Rooftop Bar in New York City.
It’s important to keep several things in mind when implementing critic review rich snippets:
- Critic reviews must be genuine and cannot be auto-generated, written by the business, and must be an excerpt from a longer review. There cannot be any commercial agreements (paid or otherwise) between the critic and business.
- Reviews cannot exceed 200 characters.
- No third-party or syndicated reviews will be allowed, only those directly produced by your site are permissible.
- Reviews on the website must allow customers to express positive or negative opinions and cannot be vetted by the business based on its verdict.
Structured Data and Critic Reviews
To add critic reviews, use the required structured data markup using the Review schema markup. The full definition of Review can be found at Schema.
Must Read Content
Why Do We Need Knowledge Graphs?
Learn what a knowledge graph brings to SEO with Teodora Petkova
2x Your Video SEO in 3 Simple Steps
Use videos to increase traffic to your websites
SEO Automation in 2021
Improve the SEO of your website through Artificial Intelligence
The Power of Product Knowledge Graph for E-commerce
Dive deep into the power of data for e-commerce
Touch your SEO: Introducing Physical SEO
Connect a physical product to the ecosystem of data on the web