Google Hotels provides a selection of hotels to search for various hotels or similar accommodations. To attract users, it highlights important information about accommodations related to lodging business, accommodation type and price. The search results are often ranked and examined using information.
Considering that 60% of travelers turn to search first when looking for accommodations – it’s surprising that a large number of organizations aren’t making use of the rich snippets feature! Continue reading to learn more about how you can incorporate structured data to use this feature to your advantage.
Structured Data and Google Hotels
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