Luca Conti is an Italian blogger, marketing consultant, author of many books, and professor at Milano-Bicocca.
In 2002 Luca created his personal blog, Pandemia.info whose tagline claims “learning something new every single day” and keeps the promise giving constantly to its readers some new meaningful point-of-view on technology, media, marketing, and lifestyle. Thanks to his blog, in Italy Luca was an influencer before this word became mainstream. Focused on social media marketing and innovation, he works as marketing consultant and professional trainer, and he also writes for several Italian newspapers such as Class, Il Secolo XIX, Starbene, Rainews 24.
Luca is a prolific writer: he published 18 books mainly about social media marketing. Since 2008 he works with Hoepli as author and curator of the series of books Web Marketing 2.0. Also, Luca is a speaker for national and international conferences such as SXSW, International Journalism Festival, and Web 2.0 Expo Europe.
In 2016 he became professor at Milano-Bicocca, where he teaches web marketing.