AI SEO Weekly

[{"selector":"#anim-30ef8276-d869-469b-b0ee-4d1e47dde23c","keyframes":{"opacity":[0,1]},"delay":2000,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] By @ValeIzzo86 & @CyberAndy

What kind of question can you have?

[{"selector":"#anim-db60c8df-335b-4697-97e6-61befbc9e0dc","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-523deb83-dd9d-4146-87d1-ce1547a1f1aa","keyframes":{"opacity":[1,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d4ec5b34-1ca2-4179-a17d-5cf77994592d","keyframes":{"transform":["scale(3)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-7b51e003-39e3-4a3f-af8e-7682225e33cf","keyframes":{"transform":["translate3d(-117.603%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .8, 1)","fill":"both"}] [{"selector":"#anim-97401600-5203-4ed5-a4e5-e65e2920de1f","keyframes":{"transform":["rotateZ(-180deg)","rotateZ(0deg)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .5, 1)","fill":"forwards"}] [{"selector":"#anim-3b6ad643-d3f3-45bd-9778-bdc06e81c48c","keyframes":{"transform":["translate3d(121.12068%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .8, 1)","fill":"both"}] [{"selector":"#anim-e82a2b89-2234-4fc2-8028-ad9e55d686e3","keyframes":{"transform":["rotateZ(180deg)","rotateZ(0deg)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .5, 1)","fill":"forwards"}] [{"selector":"#anim-566b3611-f57f-4bfa-8033-6d0288a18b1b","keyframes":{"transform":["translate3d(-115.61462%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .8, 1)","fill":"both"}] [{"selector":"#anim-6b823e03-0480-4607-8034-e4d8d6935c22","keyframes":{"transform":["rotateZ(-180deg)","rotateZ(0deg)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.2, 0, .5, 1)","fill":"forwards"}]

What is a FAQPage?

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Properly marked up FAQ pages can be eligible for a rich search result and action in Google Assistant, which can help your website reach the right users.

[{"selector":"#anim-9852b5e5-8c10-4005-9ef9-e77f782ce695","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}]

Example of FAQPage

[{"selector":"#anim-4ec13f90-ed8e-4b1d-b53b-ff4cbff59df1","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33000000000000002},{"transform":"scale(0.95)","offset":0.66000000000000003},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] [{"selector":"#anim-1cac9279-e193-4224-a062-522241e40537","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33000000000000002},{"transform":"scale(0.95)","offset":0.66000000000000003},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}]

Google Assistant

[{"selector":"#anim-a6693c09-5fa0-457f-b24a-9a69cfbe9e21","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33000000000000002},{"transform":"scale(0.95)","offset":0.66000000000000003},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}]

The content of FAQs is very adaptable: they can appear in different representations on Google, such as FAQ, People Also Ask, Google Assistant, Featured Snippet, Knowledge Panel.

[{"selector":"#anim-85e41e07-d86a-4ca9-972f-1e21cc5f4e43","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] Learn More

What is a Q&APage?

[{"selector":"#anim-2f952c7e-c3d7-493c-b730-e86943b2c1ec","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-570e6014-8d6d-4454-9471-edc314738dfb","keyframes":{"opacity":[1,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-56d3c420-5b14-42d7-bd63-834f2a765ca7","keyframes":{"transform":["scale(3)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Learn More

Properly marked up pages can be displayed on the search results page with a rich result. This rich treatment helps your website reach the right users in search.

[{"selector":"#anim-b7076230-3d33-464e-9592-56c831562cfd","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}]

Example of Q&APage

[{"selector":"#anim-64ccf1a9-83b7-462b-b1fa-e89f887e4584","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33000000000000002},{"transform":"scale(0.95)","offset":0.66000000000000003},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}]

Education Q&A

[{"selector":"#anim-82bc2d96-5ff4-4e67-b01c-e4cb4d9826c5","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-6e5ed7ae-16a8-4696-a77b-5aac653044f4","keyframes":{"opacity":[1,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-e6ae4489-9906-4dc6-8cbb-9ded58460910","keyframes":{"transform":["scale(3)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Learn More

When you add structured data, your content can appear in the Education Q&A carousel in Google search results, Google Assistant, and Google Lens results.

[{"selector":"#anim-defdca60-a27f-453e-979c-8a5889be610b","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}]

FAQ Schema changes on May 20th

[{"selector":"#anim-78f4c822-319f-4eba-9825-96e578f826df","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-26b48bfc-652f-4f3c-ab38-c833c5f5ecb5","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33000000000000002},{"transform":"scale(0.95)","offset":0.66000000000000003},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] B rodie Clark @brodieseo

Google is showing FAQ rich results more often now!

[{"selector":"#anim-bbf5baf2-59ec-446a-9901-fd852b1fb809","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-5e3e0d62-0cc7-42cf-a93c-438197507e9f","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33000000000000002},{"transform":"scale(0.95)","offset":0.66000000000000003},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] Barry Schwartz @rustybrick

How FAQ Schema Markup can take your SEO to the next level

[{"selector":"#anim-ef1e3155-4d79-478d-8cf0-b645dc30a376","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-21475398-69bc-4766-878c-6d1b96ed7d69","keyframes":{"opacity":[1,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f26e91a4-4f8f-44a1-9d55-0fafcd26a6bd","keyframes":{"transform":["scale(3)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-b0b76db3-2a70-44dc-9fa6-5646f6198f59","keyframes":{"transform":["translate3d(122.34042%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f06624bf-0dba-492a-ac77-7a135a2f4846","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e4de0841-f602-4c90-868c-fb8929d1fa21","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-505e6f1d-5843-455b-a0f1-014dfc133684","keyframes":{"transform":["translate3d(-123.75887%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-26f522c7-d2a5-4d3e-9d2b-1e5a56c98fea","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f69d01f5-c545-41b2-b98a-b3a9398c27ee","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Add FAQs on evergreen pages Only look at queries where you are on the first page

Remember to add relevant links

[{"selector":"#anim-2825f89b-0470-4530-8410-9439e49e2ac1","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-8d104a5e-0384-4177-a9d4-6eb319773fcb","keyframes":{"transform":["translate3d(-123.92858%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c69fd18a-d5c0-4a7c-b671-0a155c76fc37","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-869a5dc3-066a-4cd2-acb9-91d4479b61b0","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-5fd749b3-c999-49d2-a272-84e0e452d69a","keyframes":{"transform":["translate3d(126.00732%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f15cd78a-00bb-46bd-8cf6-b19434bbd5fd","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e94c8051-ee29-48a4-b112-4449d0f6a2b2","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-44e96f1f-cfc4-4d12-b1f8-bd6fb450179a","keyframes":{"transform":["translate3d(-125.73529%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0da4277c-c427-491d-bd72-52a578e729ae","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e883ce5b-3e4d-4680-a2ed-6662f4480dc5","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Focus on queries that do not already trigger a rich result

Can we automate all of this?

[{"selector":"#anim-f8186e08-cbab-4ca5-90c6-2758195c3d36","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] [{"selector":"#anim-46c2c077-be36-4967-8b96-33860fae6f14","keyframes":[{"transform":"scale(1)","offset":0},{"transform":"scale(1.5)","offset":0.33000000000000002},{"transform":"scale(0.95)","offset":0.66000000000000003},{"transform":"scale(1)","offset":1}],"delay":0,"duration":1450,"easing":"ease-in-out","fill":"both","iterations":1}] Learn More

[{"selector":"#anim-a15c4bcc-760c-4404-9e32-30a7833f217f","keyframes":{"transform":["scale(0)","scale(1)"]},"delay":500,"direction":"normal","duration":1401,"easing":"cubic-bezier(0.77, 0, 0.175, 1)","fill":"both"}] Contact us

AI SEO Weekly

FAQ Schema Markup

What kind of question can you have?

What kind of question can you have?

FAQPage

Q&APage

Educational Q&A

What is a FAQPage?

What is a FAQPage?

A Frequently Asked Questions page (FAQ) contains a list of questions and answers on a particular topic.

Properly marked up FAQ pages can be eligible for a rich search result and action in Google Assistant, which can help your website reach the right users.

Example of FAQPage

Example of FAQPage

People Also Ask

Google Assistant

The content of FAQs is very adaptable: they can appear in different representations on Google, such as FAQ, People Also Ask, Google Assistant, Featured Snippet, Knowledge Panel.

What is a Q&APage?

What is a Q&APage?

Q&A pages are web pages that contain data in a question and answer format, which is one question followed by its answers.

Properly marked up pages can be displayed on the search results page with a rich result. This rich treatment helps your website reach the right users in search.

Example of Q&APage

Example of Q&APage

Education Q&A

Education Q&A

If you have flashcard pages, you can help students better find answers to educational questions by adding Quiz structured data to your flashcard pages.

When you add structured data, your content can appear in the Education Q&A carousel in Google search results, Google Assistant, and Google Lens results.

FAQ Schema changes on May 20th

Both pages had the markup prior to the update, yet FAQ rich results weren't appearing. After the update, both pages were yielding rich results.

Google is showing FAQ rich results more often now!

How FAQ Schema Markup can take your SEO to the next level

How FAQ Schema Markup can take your SEO to the next level

Remember to add relevant links

Always validate the output with you precious editorial team

Can we automate all of this?

Yes, we can. To discover how to generate automatically content in SEO, look at this.

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