{"id":4918,"date":"2021-07-01T15:54:41","date_gmt":"2021-07-01T13:54:41","guid":{"rendered":"https:\/\/wordlift.io\/blog\/it\/?p=4918"},"modified":"2021-12-01T13:08:10","modified_gmt":"2021-12-01T12:08:10","slug":"video-seo","status":"publish","type":"post","link":"https:\/\/wordlift.io\/blog\/it\/video-seo\/","title":{"rendered":"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica"},"content":{"rendered":"\n<p>Tutti sappiamo che i video sono un\u2019arma potentissima per ottenere visibilit\u00e0 organica nelle <a class=\"wl-entity-page-link\" title=\"Search engine results page\" href=\"https:\/\/wordlift.io\/blog\/it\/vocabolario\/search-engine-results-page\/\" data-id=\"http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/entity\/search_engine_results_page;http:\/\/yago-knowledge.org\/resource\/Search_engine_results_page;http:\/\/dbpedia.org\/resource\/Search_engine_results_page;http:\/\/cs.dbpedia.org\/resource\/SERP;http:\/\/ru.dbpedia.org\/resource\/\u0421\u0442\u0440\u0430\u043d\u0438\u0446\u0430_\u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u043e\u0432_\u043f\u043e\u0438\u0441\u043a\u0430;http:\/\/pt.dbpedia.org\/resource\/P\u00e1gina_de_resultados_do_mecanismo_de_pesquisa;http:\/\/en.dbpedia.org\/resource\/Search_engine_results_page;http:\/\/it.dbpedia.org\/resource\/Search_engine_results_page;http:\/\/pl.dbpedia.org\/resource\/SERP;http:\/\/fr.dbpedia.org\/resource\/Page_de_r\u00e9sultats_d&#039;un_moteur_de_recherche;http:\/\/es.dbpedia.org\/resource\/P\u00e1gina_de_resultados_del_buscador;http:\/\/data.wordlift.io\/wl0215\/entity\/search_engine_results_page\" >SERP<\/a> di Google. Ma se ti dicessimo che puoi sfruttare i video anche per far crescere il traffico dei tuoi articoli e del tuo sito web?<\/p>\n\n\n\n<p>Usando la funzione <strong>VideoObject di <a class=\"wl-entity-page-link\" title=\"Che cos&#039;\u00e8 Schema.org e perch\u00e8 \u00e8 importante per la SEO?\" href=\"https:\/\/wordlift.io\/blog\/it\/vocabolario\/schema-org\/\" data-id=\"http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/entity\/schema-org;http:\/\/rdf.freebase.com\/ns\/m.0gvvdn9;http:\/\/yago-knowledge.org\/resource\/Schema.org;http:\/\/dbpedia.org\/resource\/Schema.org;https:\/\/www.wikidata.org\/wiki\/Q3475322;http:\/\/data.wordlift.io\/wl0215\/entity\/schema-org\" >Schema<\/a> Markup<\/strong> puoi infatti utilizzare i video come vere e proprie calamite per attirare traffico sui tuoi <a class=\"wl-entity-page-link\" title=\"contenuto\" href=\"https:\/\/wordlift.io\/blog\/it\/vocabolario\/contenuti\/\" data-id=\"http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/entity\/contenuti;http:\/\/dbpedia.org\/resource\/User-generated_content;http:\/\/de.dbpedia.org\/resource\/User-generated_content;http:\/\/no.dbpedia.org\/resource\/Brukergenerert_innhold;http:\/\/ru.dbpedia.org\/resource\/\u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439_\u043a\u043e\u043d\u0442\u0435\u043d\u0442;http:\/\/sv.dbpedia.org\/resource\/Anv\u00e4ndargenererat_inneh\u00e5ll;http:\/\/pt.dbpedia.org\/resource\/Conte\u00fado_gerado_pelo_usu\u00e1rio;http:\/\/en.dbpedia.org\/resource\/User-generated_content;http:\/\/it.dbpedia.org\/resource\/Contenuto_generato_dagli_utenti;http:\/\/fr.dbpedia.org\/resource\/Contenu_g\u00e9n\u00e9r\u00e9_par_les_utilisateurs;http:\/\/sl.dbpedia.org\/resource\/Vsebina,_ki_jo_ustvarijo_uporabniki;http:\/\/pl.dbpedia.org\/resource\/User-generated_content;http:\/\/ca.dbpedia.org\/resource\/Contingut_generat_per_usuaris;http:\/\/nl.dbpedia.org\/resource\/User-generated_content;http:\/\/tr.dbpedia.org\/resource\/Kullan\u0131c\u0131n\u0131n_geli\u015ftirdi\u011fi_i\u00e7erik;http:\/\/sr.dbpedia.org\/resource\/Korisni\u010dki_generisan_sadr\u017eaj\" >contenuti<\/a>, costruendo snippet irresistibili e acchiappa-clic come questi:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/AxMA5jOrBwgEjydHdnp_6FHcXqhtpLlCBl4hrN0_HQlQbYJOAyrmd8cP7V26uivCfnokQ7StCNWn63hdjL1X5bSyF-xhjEXqEj0CMRfmJ6dcbLpOnmWWpZkjYKzcDs6Pk64FcCdt\" alt=\"\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/aYG2vnl_jKTibgEE1zb9G2OXjmatSwu9G1wuZ69VVMAb6Gc58_AYcWXphsL-kaeXM0SsWr_upPoDXBeWdDR8oBGNn2ZS2MC08nF675yajYwQKNcZYLyvt3_nRy38LfWZKoOMPLKW\" alt=\"Google Serp Example\"\/><\/figure>\n\n\n\n<p>La semplice aggiunta del markup <strong>VideoObject <\/strong>pu\u00f2 avere un impatto straordinario sulla visibilit\u00e0 organica dei tuoi video.&nbsp;<\/p>\n\n\n\n<p>Un esempio? I nostri clienti che hanno testato in anteprima il tool <strong>nel giro di tre mesi hanno<\/strong> <strong>raddoppiato le impression dei video sulle SERP Google<\/strong>!<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/m6zKYyjOo275a73UnS-vO8X4G3aOZ1X13sAlCaNU6kDJTRP0PW802wsGhlss2rzBFniumi2doMOC1oahBxrqgiFp6lyTo95xBPH-sjUinPLnYQ4_ZM14VSuRWhAaIKEr1T4XyEfy\" alt=\"Google Console Data\"\/><\/figure>\n\n\n\n<p>Se usi WordLift ottenere questi risultati \u00e8 semplicissimo, bastano tre passaggi velocissimi. Vediamoli insieme.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Schema Markup for Video: Add VideoObject in Few Clicks and Rank Higher on Google\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/TBqFbFszZIU?start=2&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">1) Segnala a Google i tuoi video con Schema Markup<\/h2>\n\n\n\n<p>Se vuoi posizionarti su Google con i video presenti nel tuo sito web hai due possibilit\u00e0. La prima \u00e8 ospitare i video direttamente sul sito; la seconda \u00e8 incorporare (\u201cembeddare\u201d) i video caricati su Youtube o Vimeo.<\/p>\n\n\n\n<p>Con WordLift puoi trasformare facilmente i video sul tuo sito in <strong>VideoObject<\/strong>, un markup che permette a Google di riconoscere senza esitazioni questi contenuti\u2026 e di farli comparire nello snippet delle tue pagine in SERP!<\/p>\n\n\n\n<p>(Se utilizzi gi\u00e0 WordLift ti basta passare al nostro <a href=\"https:\/\/stg-wordliftblogq-stage.kinsta.cloud\/it\/prezzi\/\">piano Business + E-commerce<\/a> e questa funzionalit\u00e0 sar\u00e0 attivata automaticamente. Quando ti appariranno i Video Settings tra le impostazioni, saprai che tutto \u00e8 entrato in azione).<\/p>\n\n\n\n<p>La prima cosa da fare \u00e8 aggiungere nella sezione Video Settings delle Impostazioni WordLift le <strong><a class=\"wl-entity-page-link\"  href=\"https:\/\/wordlift.io\/blog\/it\/vocabolario\/api\/\" data-id=\"http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/entity\/api;http:\/\/dbpedia.org\/resource\/Application_programming_interface;http:\/\/de.dbpedia.org\/resource\/Programmierschnittstelle;http:\/\/pt.dbpedia.org\/resource\/Interface_de_programa\u00e7\u00e3o_de_aplica\u00e7\u00f5es;http:\/\/lt.dbpedia.org\/resource\/Aplikacij\u0173_programavimo_s\u0105saja;http:\/\/hr.dbpedia.org\/resource\/API;http:\/\/lv.dbpedia.org\/resource\/Lietojumprogrammas_saskarne;http:\/\/hu.dbpedia.org\/resource\/Alkalmaz\u00e1sprogramoz\u00e1si_fel\u00fclet;http:\/\/uk.dbpedia.org\/resource\/\u041f\u0440\u0438\u043a\u043b\u0430\u0434\u043d\u0438\u0439_\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043d\u0438\u0439_\u0456\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441;http:\/\/id.dbpedia.org\/resource\/Antarmuka_pemrograman_aplikasi;http:\/\/en.dbpedia.org\/resource\/Application_programming_interface;http:\/\/it.dbpedia.org\/resource\/Application_programming_interface;http:\/\/es.dbpedia.org\/resource\/Interfaz_de_programaci\u00f3n_de_aplicaciones;http:\/\/et.dbpedia.org\/resource\/Rakendusliides;http:\/\/ro.dbpedia.org\/resource\/Application_Programming_Interface;http:\/\/nl.dbpedia.org\/resource\/Application_programming_interface;http:\/\/no.dbpedia.org\/resource\/API_(programmering);http:\/\/ru.dbpedia.org\/resource\/\u0418\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441_\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f_\u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0439;http:\/\/fi.dbpedia.org\/resource\/Ohjelmointirajapinta;http:\/\/bg.dbpedia.org\/resource\/\u041f\u0440\u0438\u043b\u043e\u0436\u043d\u043e-\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0435\u043d_\u0438\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441;http:\/\/fr.dbpedia.org\/resource\/Interface_de_programmation;http:\/\/sk.dbpedia.org\/resource\/Application_programming_interface;http:\/\/sq.dbpedia.org\/resource\/Interfejsi_p\u00ebr_programimin_e_aplikacioneve;http:\/\/ca.dbpedia.org\/resource\/Interf\u00edcie_de_programaci\u00f3_d&#039;aplicacions;http:\/\/sr.dbpedia.org\/resource\/\u0410\u043f\u043b\u0438\u043a\u0430\u0446\u0438\u043e\u043d\u0438_\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0441\u043a\u0438_\u0438\u043d\u0442\u0435\u0440\u0444\u0435\u0458\u0441;http:\/\/sv.dbpedia.org\/resource\/Application_Programming_Interface;http:\/\/cs.dbpedia.org\/resource\/API;http:\/\/pl.dbpedia.org\/resource\/Application_Programming_Interface;http:\/\/da.dbpedia.org\/resource\/Application_programming_interface;http:\/\/tr.dbpedia.org\/resource\/Uygulama_programlama_aray\u00fcz\u00fc\" >API<\/a><\/strong> del tuo canale Youtube o Vimeo. Se hai bisogno di istruzioni per recuperare le API, ti baster\u00e0 seguire il link presente sulla schermata.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"643\" height=\"385\" src=\"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/api_settings.png\" alt=\"API WrodLift Settings\" class=\"wp-image-4920\" srcset=\"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/api_settings.png 643w, https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/api_settings-578x346.png 578w, https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/api_settings-300x180.png 300w, https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/api_settings-150x90.png 150w, https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/api_settings-610x365.png 610w, https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/api_settings-480x287.png 480w\" sizes=\"(max-width: 643px) 100vw, 643px\" \/><\/figure>\n\n\n\n<p>A questo punto entra nel menu WordLift e clicca sulla voce <strong>\u201cImporta tutti i video\u201d<\/strong>.<\/p>\n\n\n\n<p>Con un solo clic WordLift riconoscer\u00e0 tutti i video gi\u00e0 presenti sul tuo sito e aggiunger\u00e0 automaticamente ad ognuno di essi il markup VideoObject.<\/p>\n\n\n\n<p>Cosa succede ora?<\/p>\n\n\n\n<p>L\u2019ho mostrato nel video che trovi a inizio pagina: ho preso un articolo contenente vari video embeddati da Youtube e l\u2019ho testato con lo strumento Rich Result Test prima e dopo aver importato i video con WordLift (facendo attenzione a cancellare la cache).<\/p>\n\n\n\n<p>Rich Result Test ha riconosciuto il markup VideoObject su ogni video che ho inserito nell\u2019articolo. E tutto questo con un solo clic!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2) Aggiungi la Video Sitemap<\/h2>\n\n\n\n<p>Il secondo passaggio \u00e8 semplice quanto il primo.<\/p>\n\n\n\n<p>Torna nelle Impostazioni di WordLift, nella tab Video Settings, e abilita l\u2019opzione che ti permette di creare una <strong>sitemap per i video<\/strong>.<\/p>\n\n\n\n<p>WordLift generer\u00e0 in automatico un link; prendilo e copialo nella Search Console nella sezione <a class=\"wl-entity-page-link\"  href=\"https:\/\/wordlift.io\/blog\/it\/vocabolario\/sitemap\/\" data-id=\"http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/entity\/sitemap;http:\/\/dbpedia.org\/resource\/Site_map;http:\/\/de.dbpedia.org\/resource\/Sitemap;http:\/\/ru.dbpedia.org\/resource\/\u041a\u0430\u0440\u0442\u0430_\u0441\u0430\u0439\u0442\u0430;http:\/\/pt.dbpedia.org\/resource\/Sitemap;http:\/\/en.dbpedia.org\/resource\/Site_map;http:\/\/it.dbpedia.org\/resource\/Sitemap;http:\/\/fr.dbpedia.org\/resource\/Plan_de_site;http:\/\/es.dbpedia.org\/resource\/Mapa_de_sitio_web;http:\/\/sk.dbpedia.org\/resource\/Mapa_s\u00eddla;http:\/\/nl.dbpedia.org\/resource\/Sitemap\" >Sitemap<\/a>, quindi invia.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh6.googleusercontent.com\/7zZeihJ5KzTIMxn12OE8rGXhVs-6IyHBkOA7gnHAKTQJZEXMipAnNcAs55spNxWby_fybKsM4kFSjH2H3T7F8Kkr5WzQJrsObo5nBqVkjtN7I4TUirLC08rIp3bfkH2x5We4w0YG\" alt=\"Add a New Sitemap\"\/><\/figure>\n\n\n\n<p>Facile, no?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3) Aggiungere un video a un nuovo articolo<\/h2>\n\n\n\n<p>Ora che abbiamo capito come ottimizzare i video gi\u00e0 presenti sul tuo sito, vediamo come aggiungere un video su un nuovo articolo e marcarlo correttamente.<\/p>\n\n\n\n<p>Una volta scritto il tuo articolo aggiungi il video che ti interessa con le opzioni che ti mette a disposizione l\u2019editor di WordPress (copia\/incolla o blocco video).<\/p>\n\n\n\n<p>A questo punto procedi come sempre: salva la bozza dell\u2019articolo e WordLift lo analizzer\u00e0 automaticamente. L\u2019unica differenza \u00e8 che stavolta troverai nel menu di WordLift anche la sezione video, con l\u2019indicazione del tuo contenuto.<\/p>\n\n\n\n<p>Cliccando su \u201cEdit\u201d puoi vedere <strong>tutte le propriet\u00e0 del video importate in automatico da YouTube<\/strong>, che d\u2019ora in avanti entreranno automaticamente a far parte del <em><a class=\"wl-entity-page-link\" title=\"Search Engine Optimization\" href=\"https:\/\/wordlift.io\/blog\/it\/vocabolario\/seo-ottimizzazione-motori-di-ricerca\/\" data-id=\"http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/entity\/seo;http:\/\/rdf.freebase.com\/ns\/m.019qb_;http:\/\/dbpedia.org\/resource\/Search_engine_optimization;http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/entity\/ottimizzazione_motori_di_ricerca;http:\/\/de.dbpedia.org\/resource\/Suchmaschinenoptimierung;http:\/\/pt.dbpedia.org\/resource\/Otimiza\u00e7\u00e3o_para_motores_de_busca;http:\/\/lt.dbpedia.org\/resource\/Optimizavimas_paie\u0161kos_sistemoms;http:\/\/lv.dbpedia.org\/resource\/Mekl\u0113t\u0101jprogrammas_optimiz\u0101cija;http:\/\/hr.dbpedia.org\/resource\/Optimizacija_web_stranice;http:\/\/hu.dbpedia.org\/resource\/Keres\u0151optimaliz\u00e1l\u00e1s;http:\/\/uk.dbpedia.org\/resource\/\u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f_\u0434\u043b\u044f_\u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0438\u0445_\u0441\u0438\u0441\u0442\u0435\u043c;http:\/\/id.dbpedia.org\/resource\/Optimisasi_mesin_pencari;http:\/\/en.dbpedia.org\/resource\/Search_engine_optimization;http:\/\/it.dbpedia.org\/resource\/Ottimizzazione_(motori_di_ricerca);http:\/\/es.dbpedia.org\/resource\/Posicionamiento_en_buscadores;http:\/\/et.dbpedia.org\/resource\/Otsingumootoritele_optimeerimine;http:\/\/ro.dbpedia.org\/resource\/Optimizare_pentru_motoare_de_c\u0103utare;http:\/\/nl.dbpedia.org\/resource\/Zoekmachineoptimalisatie;http:\/\/no.dbpedia.org\/resource\/S\u00f8kemotoroptimalisering;http:\/\/be.dbpedia.org\/resource\/\u041f\u043e\u0448\u0443\u043a\u0430\u0432\u0430\u044f_\u0430\u043f\u0442\u044b\u043c\u0456\u0437\u0430\u0446\u044b\u044f;http:\/\/ru.dbpedia.org\/resource\/\u041f\u043e\u0438\u0441\u043a\u043e\u0432\u0430\u044f_\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f;http:\/\/fi.dbpedia.org\/resource\/Hakukoneoptimointi;http:\/\/bg.dbpedia.org\/resource\/\u041e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044f_\u0437\u0430_\u0442\u044a\u0440\u0441\u0430\u0447\u043a\u0438;http:\/\/fr.dbpedia.org\/resource\/Optimisation_pour_les_moteurs_de_recherche;http:\/\/sk.dbpedia.org\/resource\/Optimaliz\u00e1cia_pre_vyh\u013ead\u00e1va\u010de;http:\/\/sl.dbpedia.org\/resource\/Optimizacija_spletnih_strani;http:\/\/ca.dbpedia.org\/resource\/Optimitzaci\u00f3_per_a_motors_de_cerca;http:\/\/sq.dbpedia.org\/resource\/SEO;http:\/\/sr.dbpedia.org\/resource\/SEO_optimalizacija_veb-sajta;http:\/\/sv.dbpedia.org\/resource\/S\u00f6kmotoroptimering;http:\/\/cs.dbpedia.org\/resource\/Search_Engine_Optimization;http:\/\/pl.dbpedia.org\/resource\/Optymalizacja_dla_wyszukiwarek_internetowych;http:\/\/da.dbpedia.org\/resource\/S\u00f8gemaskineoptimering;http:\/\/tr.dbpedia.org\/resource\/Arama_motoru_optimizasyonu;http:\/\/data.wordlift.io\/wl0215\/entity\/seo;http:\/\/data.wordlift.io\/wl0215\/entity\/ottimizzazione_motori_di_ricerca\" >SEO<\/a> juice<\/em> del tuo blog!<\/p>\n\n\n\n<p>Come vedi \u00e8 davvero semplicissimo. Tu puoi focalizzarti sul contenuto e creare un buon video\u2026 a tutto il resto ci pensiamo noi!<\/p>\n\n\n\n<p>Ovviamente i risultati in termini di ranking saranno tanto pi\u00f9 rilevanti quanto pi\u00f9 l\u2019argomento del video e dell\u2019articolo coincidono \ud83d\ude42<\/p>\n\n\n\n<p>Se utilizzi gi\u00e0 WordLift e vuoi attivare questa funzione, <a href=\"https:\/\/stg-wordliftblogq-stage.kinsta.cloud\/it\/contattaci\/\">scrivici subito<\/a> o passa al <a href=\"https:\/\/stg-wordliftblogq-stage.kinsta.cloud\/it\/prezzi\/\">piano Business + E-commerce<\/a> per godere automaticamente della SEO automatica per tuoi video.<\/p>\n\n\n\n<p>Se invece vuoi conoscere tutti gli altri benefici e funzionalit\u00e0 di WordLift, dai un\u2019occhiata <a href=\"https:\/\/stg-wordliftblogq-stage.kinsta.cloud\/it\/prezzi\/\">a questa pagina<\/a>!<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Impara con 3 semplici mosse come usare la funzione VideoObject di Schema Markup puoi sfruttare i video come vere e proprie calamite in grado di attirare traffico sui tuoi contenuti, raddoppiandolo.<\/p>\n","protected":false},"author":59,"featured_media":4939,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","_wlpage_enable":"","footnotes":""},"categories":[15],"tags":[],"wl_entity_type":[18],"coauthors":[],"class_list":["post-4918","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","wl_entity_type-article"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica - Il blog di WordLift<\/title>\n<meta name=\"description\" content=\"Impara ad usare la funzione VideoObject di Schema Markup per raddoppiare la visibilit\u00e0 organica dei tuoi contenuti attraverso i video.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wordlift.io\/blog\/it\/video-seo\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica - Il blog di WordLift\" \/>\n<meta property=\"og:description\" content=\"Impara ad usare la funzione VideoObject di Schema Markup per raddoppiare la visibilit\u00e0 organica dei tuoi contenuti attraverso i video.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wordlift.io\/blog\/it\/video-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Il blog di WordLift\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-01T13:54:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-01T12:08:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Matteo Cassese\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@matteoc\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matteo Cassese\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuti\" \/>\n\t<meta name=\"twitter:label3\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data3\" content=\"Matteo Cassese\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wordlift.io\/blog\/it\/video-seo\/\",\"url\":\"https:\/\/wordlift.io\/blog\/it\/video-seo\/\",\"name\":\"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica - Il blog di WordLift\",\"isPartOf\":{\"@id\":\"https:\/\/wordlift.io\/blog\/it\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/wordlift.io\/blog\/it\/video-seo\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/wordlift.io\/blog\/it\/video-seo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png\",\"datePublished\":\"2021-07-01T13:54:41+00:00\",\"dateModified\":\"2021-12-01T12:08:10+00:00\",\"author\":{\"@id\":\"https:\/\/wordlift.io\/blog\/it\/#\/schema\/person\/1528dfd23d3838d19bb49a17ebce540a\"},\"description\":\"Impara ad usare la funzione VideoObject di Schema Markup per raddoppiare la visibilit\u00e0 organica dei tuoi contenuti attraverso i video.\",\"breadcrumb\":{\"@id\":\"https:\/\/wordlift.io\/blog\/it\/video-seo\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wordlift.io\/blog\/it\/video-seo\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/wordlift.io\/blog\/it\/video-seo\/#primaryimage\",\"url\":\"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png\",\"contentUrl\":\"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png\",\"width\":1200,\"height\":630,\"caption\":\"video object wordlift\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wordlift.io\/blog\/it\/video-seo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/wordlift.io\/blog\/it\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/wordlift.io\/blog\/it\/#website\",\"url\":\"https:\/\/wordlift.io\/blog\/it\/\",\"name\":\"Il blog di WordLift\",\"description\":\"La SEO per tutti\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/wordlift.io\/blog\/it\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/wordlift.io\/blog\/it\/#\/schema\/person\/1528dfd23d3838d19bb49a17ebce540a\",\"name\":\"Matteo Cassese\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/wordlift.io\/blog\/it\/#\/schema\/person\/image\/2644326b54b02e23db274d2ad72e4f29\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/cfc18e25e8043ea0dc464b2d106f7e1d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/cfc18e25e8043ea0dc464b2d106f7e1d?s=96&d=mm&r=g\",\"caption\":\"Matteo Cassese\"},\"sameAs\":[\"https:\/\/www.lafabbricadellarealta.com\/matteo-cassese\",\"https:\/\/x.com\/matteoc\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica - Il blog di WordLift","description":"Impara ad usare la funzione VideoObject di Schema Markup per raddoppiare la visibilit\u00e0 organica dei tuoi contenuti attraverso i video.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wordlift.io\/blog\/it\/video-seo\/","og_locale":"it_IT","og_type":"article","og_title":"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica - Il blog di WordLift","og_description":"Impara ad usare la funzione VideoObject di Schema Markup per raddoppiare la visibilit\u00e0 organica dei tuoi contenuti attraverso i video.","og_url":"https:\/\/wordlift.io\/blog\/it\/video-seo\/","og_site_name":"Il blog di WordLift","article_published_time":"2021-07-01T13:54:41+00:00","article_modified_time":"2021-12-01T12:08:10+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png","type":"image\/png"}],"author":"Matteo Cassese","twitter_card":"summary_large_image","twitter_creator":"@matteoc","twitter_misc":{"Scritto da":"Matteo Cassese","Tempo di lettura stimato":"4 minuti","Written by":"Matteo Cassese"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wordlift.io\/blog\/it\/video-seo\/","url":"https:\/\/wordlift.io\/blog\/it\/video-seo\/","name":"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica - Il blog di WordLift","isPartOf":{"@id":"https:\/\/wordlift.io\/blog\/it\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wordlift.io\/blog\/it\/video-seo\/#primaryimage"},"image":{"@id":"https:\/\/wordlift.io\/blog\/it\/video-seo\/#primaryimage"},"thumbnailUrl":"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png","datePublished":"2021-07-01T13:54:41+00:00","dateModified":"2021-12-01T12:08:10+00:00","author":{"@id":"https:\/\/wordlift.io\/blog\/it\/#\/schema\/person\/1528dfd23d3838d19bb49a17ebce540a"},"description":"Impara ad usare la funzione VideoObject di Schema Markup per raddoppiare la visibilit\u00e0 organica dei tuoi contenuti attraverso i video.","breadcrumb":{"@id":"https:\/\/wordlift.io\/blog\/it\/video-seo\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wordlift.io\/blog\/it\/video-seo\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/wordlift.io\/blog\/it\/video-seo\/#primaryimage","url":"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png","contentUrl":"https:\/\/wordlift.io\/blog\/it\/wp-content\/uploads\/sites\/2\/2021\/07\/videoobject_video_SEO_socialthumbnail.png","width":1200,"height":630,"caption":"video object wordlift"},{"@type":"BreadcrumbList","@id":"https:\/\/wordlift.io\/blog\/it\/video-seo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/wordlift.io\/blog\/it\/"},{"@type":"ListItem","position":2,"name":"Video SEO: 3 semplici mosse per raddoppiare la visibilit\u00e0 organica"}]},{"@type":"WebSite","@id":"https:\/\/wordlift.io\/blog\/it\/#website","url":"https:\/\/wordlift.io\/blog\/it\/","name":"Il blog di WordLift","description":"La SEO per tutti","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wordlift.io\/blog\/it\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"it-IT"},{"@type":"Person","@id":"https:\/\/wordlift.io\/blog\/it\/#\/schema\/person\/1528dfd23d3838d19bb49a17ebce540a","name":"Matteo Cassese","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/wordlift.io\/blog\/it\/#\/schema\/person\/image\/2644326b54b02e23db274d2ad72e4f29","url":"https:\/\/secure.gravatar.com\/avatar\/cfc18e25e8043ea0dc464b2d106f7e1d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/cfc18e25e8043ea0dc464b2d106f7e1d?s=96&d=mm&r=g","caption":"Matteo Cassese"},"sameAs":["https:\/\/www.lafabbricadellarealta.com\/matteo-cassese","https:\/\/x.com\/matteoc"]}]}},"_wl_alt_label":[],"acf":[],"wl:entity_url":"http:\/\/data.stg-wordliftblogq-stage.kinsta.cloud\/wl0215\/post\/video_seo__3_semplici_mosse_per_raddoppiare_la_visibilita_organica","_links":{"self":[{"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/posts\/4918"}],"collection":[{"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/users\/59"}],"replies":[{"embeddable":true,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/comments?post=4918"}],"version-history":[{"count":2,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/posts\/4918\/revisions"}],"predecessor-version":[{"id":5458,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/posts\/4918\/revisions\/5458"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/media\/4939"}],"wp:attachment":[{"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/media?parent=4918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/categories?post=4918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/tags?post=4918"},{"taxonomy":"wl_entity_type","embeddable":true,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/wl_entity_type?post=4918"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/wordlift.io\/blog\/it\/wp-json\/wp\/v2\/coauthors?post=4918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}