{"id":6448,"date":"2017-10-30T17:12:02","date_gmt":"2017-10-30T17:12:02","guid":{"rendered":"https:\/\/wordlift.io\/blog\/en\/?post_type=entity&p=6448"},"modified":"2019-10-28T12:43:21","modified_gmt":"2019-10-28T11:43:21","slug":"metadata","status":"publish","type":"entity","link":"https:\/\/wordlift.io\/blog\/en\/entity\/metadata\/","title":{"rendered":"Metadata"},"content":{"rendered":"

In its most basic definition, metadata is just “data about data<\/strong><\/span>.”<\/p>\n

The concept of metadata is not new. In fact, librarians have been using it for a long time to discover, and manage documents. Imagine, that for each document you\u2019re specifying the author, date, book length and so on. That is all metadata that helps classify a book. Therefore, it makes it easier to find it later on. <\/span><\/p>\n

To work appropriately, metadata has to follow a logic of classification<\/strong><\/span> that everyone understands. In short, there must be a set of rules that everyone can follow to make the system work. Like in a vocabulary where grammatical rules are arbitrarily selected to create a standard language. Ontologies are the foundation of metadata.<\/p>\n

\"\"<\/p>\n

The simplest form of an ontology is a vocabulary. <\/span><\/span>The vocabulary that today makes Semantic SEO possible is called Schema.org<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

In its most basic definition, metadata is just “data about data.” The concept of metadata is not new. In fact, librarians have been using it for a long time to discover, and manage documents. Imagine, that for each document you\u2019re specifying the author, date, book length and so on. That is all metadata that helps … Continued<\/a><\/p>\n","protected":false},"author":6,"featured_media":4394,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","_wlpage_enable":"","footnotes":""},"categories":[612],"wl_entity_type":[12],"coauthors":[],"class_list":["post-6448","entity","type-entity","status-publish","has-post-thumbnail","hentry","category-semantic-seo","wl_entity_type-thing"],"acf":[],"yoast_head":"\nMetadata - WordLift Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wordlift.io\/blog\/en\/entity\/metadata\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Metadata - WordLift Blog\" \/>\n<meta property=\"og:description\" content=\"In its most basic definition, metadata is just “data about data.” The concept of metadata is not new. 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