{"id":24250,"date":"2023-03-06T10:32:42","date_gmt":"2023-03-06T09:32:42","guid":{"rendered":"https:\/\/wordlift.io\/blog\/en\/?post_type=entity&#038;p=24250"},"modified":"2024-03-18T13:32:15","modified_gmt":"2024-03-18T12:32:15","slug":"silvia-fratini","status":"publish","type":"entity","link":"https:\/\/wordlift.io\/blog\/en\/entity\/silvia-fratini\/","title":{"rendered":"Silvia Fratini"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Who is Silvia Fratini<\/h2>\n\n\n\n<p>Born and raised in a small town nearby Rome, Silvia graduated with a bachelor&#8217;s degree in economics and then obtained a master&#8217;s degree in International Development Cooperation.<\/p>\n\n\n\n<p>For study and work reasons, she spent several years traveling: from London to Mumbai, from Philadelphia to Zambia, then returning to Rome, where for five years she worked for one of the largest editorial groups in Italy in the Marketing department. <strong>She arrives at <a class=\"wl-entity-page-link\" title=\"WordLift Srl\" href=\"https:\/\/wordlift.io\/blog\/en\/entity\/wordlift\/\" data-id=\"http:\/\/data.wordlift.io\/wl0216\/entity\/wordlift;http:\/\/www.wikidata.org\/entity\/Q31998763;http:\/\/dbpedia.org\/resource\/WordLift;http:\/\/data.redlink.io\/91\/be9\/entity\/wordlift.html;https:\/\/www.f6s.com\/company\/wordlift;http:\/\/data.wordlift.io\/wl0215\/entity\/wordlift;http:\/\/data.wordlift.io\/wl0301\/entity\/wordlift;https:\/\/www.google.com\/search?kgmid=\/g\/11f552clxy;http:\/\/data.wordlift.io\/wl0216\/entity\/wordlift_2\" >WordLift<\/a> in February 2023 in the role of Partnership Manager.<\/strong><\/p>\n\n\n\n<p>She likes to spend evenings playing board games with friends, walking in nature, playing her ukulele, discovering new TV series, and cooking healthy food.<\/p>\n\n\n\n<p>What she loves the most about my job is finding a key to <strong>building a genuine relationship with each partner and always encouraging communication.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What does a Partnership Manager do?<\/h2>\n\n\n\n<p><strong>Silvia Fratini manages the relationship between WordLift and corporate partners<\/strong>. She provides professional support, guidance for merging and partnering, and strategic insight to help both companies achieve their primary goals through <a class=\"wl-entity-page-link\"  href=\"https:\/\/wordlift.io\/blog\/en\/entity\/partnership\/\" data-id=\"http:\/\/data.wordlift.io\/wl0216\/entity\/partnership\" >partnership<\/a>.<\/p>\n\n\n\n<p>The primary responsibilities are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Develop and maintain <strong>strong relationships with partners<\/strong>, and work closely with them to achieve mutual goals;<\/li>\n\n\n\n<li>Providing <strong>strategic insight and guidance for business goals<\/strong>;<\/li>\n\n\n\n<li>Identify and <strong>onboard new channel <\/strong>partners;<\/li>\n\n\n\n<li><strong>Develop and implement channel partner programs<\/strong>, such as training, marketing, and incentives;<\/li>\n\n\n\n<li><strong>Organizing and attending industry events and conferences<\/strong> to build relationships and promote the company;<\/li>\n\n\n\n<li><strong>Collaborate with the sales team<\/strong> to align sales and channel efforts;<\/li>\n\n\n\n<li><strong>Collaborate with the management and other marketing teammates <\/strong>to align our internal goals with new and existing partner relationships.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Articles &amp; Webinars <\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=PUkW0ASDQdM&amp;t=4s\">Unlock the Potential of E-commerce with Data-Driven Solutions: From Merchant Feed to Knowledge Graph<\/a> with Doreid Haddad, SEO Specialist at WordLift, and Jarno van Driel, Structured Data Consultant<\/li>\n\n\n\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=X8Sw99Gzy6E&amp;t=9s\">Deep dive into eCommerce SEO<\/a> with Doreid Haddad, SEO Specialist in WordLift, and Lukasz Zelezny, founder of SEO London<\/li>\n\n\n\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=KuVmx40hopw&amp;t=15s\">SEO e Innovazione: Come l\u2019AI pu\u00f2 cambiare il tuo business<\/a> &#8211; Event in Rome <\/li>\n\n\n\n<li><a href=\"https:\/\/www.youtube.com\/watch?v=Fxb9tugJMe8\">SEO Add on for Google Sheets [NEW RELEASE]<\/a> &#8211; Promotional Video <\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p>Do you want to know more about Silvia\u2019s story and experience? <a href=\"https:\/\/wordlift.io\/blog\/en\/meet-silvia-fratini-partnership-manager\/\">Read her interview<\/a> in Meet the Team \ud83d\ude0e<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Silvia Fratini manages the relationship between WordLift and corporate partners by providing support, guidance and strategic insight. <\/p>\n","protected":false},"author":65,"featured_media":24252,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"wl_entities_gutenberg":"","_wlpage_enable":"","footnotes":""},"categories":[3],"wl_entity_type":[16],"coauthors":[4223],"class_list":["post-24250","entity","type-entity","status-publish","has-post-thumbnail","hentry","category-wordlift","wl_entity_type-person"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - 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